Total Addressable Market Formula

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Total Addressable Market refers to the overall revenue opportunity available for a product or service within a specific market. Check FAQs
TAM=ACVNPC
TAM - Total Addressable Market?ACV - Annual Contract Value per Client?NPC - Number of Potential Clients?

Total Addressable Market Example

With values
With units
Only example

Here is how the Total Addressable Market equation looks like with Values.

Here is how the Total Addressable Market equation looks like with Units.

Here is how the Total Addressable Market equation looks like.

780000Edit=15600Edit50Edit
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Total Addressable Market Solution

Follow our step by step solution on how to calculate Total Addressable Market?

FIRST Step Consider the formula
TAM=ACVNPC
Next Step Substitute values of Variables
TAM=1560050
Next Step Prepare to Evaluate
TAM=1560050
LAST Step Evaluate
TAM=780000

Total Addressable Market Formula Elements

Variables
Total Addressable Market
Total Addressable Market refers to the overall revenue opportunity available for a product or service within a specific market.
Symbol: TAM
Measurement: NAUnit: Unitless
Note: Value should be greater than 0.
Annual Contract Value per Client
Annual Contract Value per Client refers to the total value of a contractual agreement between a company and a client for one year.
Symbol: ACV
Measurement: NAUnit: Unitless
Note: Value should be greater than 0.
Number of Potential Clients
Number of Potential Clients refers to the total count of organizations that could potentially become clients of a product or service within a given market.
Symbol: NPC
Measurement: NAUnit: Unitless
Note: Value should be greater than 0.

Other formulas in Cost Accounting category

​Go Backorder Rate
BR=(NUOTNO)
​Go Conversion Cost
CC=DLC+MOC
​Go Cost of Goods Sold
COGS=BI+PDP-EI
​Go Customer Acquisition Cost
CAC=CSMNNCA

How to Evaluate Total Addressable Market?

Total Addressable Market evaluator uses Total Addressable Market = Annual Contract Value per Client*Number of Potential Clients to evaluate the Total Addressable Market, Total Addressable Market represents the total demand for a particular product or service if there were no competitive constraints or limitations. Total Addressable Market is denoted by TAM symbol.

How to evaluate Total Addressable Market using this online evaluator? To use this online evaluator for Total Addressable Market, enter Annual Contract Value per Client (ACV) & Number of Potential Clients (NPC) and hit the calculate button.

FAQs on Total Addressable Market

What is the formula to find Total Addressable Market?
The formula of Total Addressable Market is expressed as Total Addressable Market = Annual Contract Value per Client*Number of Potential Clients. Here is an example- 780000 = 15600*50.
How to calculate Total Addressable Market?
With Annual Contract Value per Client (ACV) & Number of Potential Clients (NPC) we can find Total Addressable Market using the formula - Total Addressable Market = Annual Contract Value per Client*Number of Potential Clients.
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